📈 Growth & Engagement
Is EduCity growing? Monthly KPIs & expansion signals
👥
28,491
Monthly Active Users
↑ +14% vs last month
📱
31%
Stickiness (DAU/MAU)
✓ Healthy — target >20%
🔔
94%
Push Delivery Rate
→ Stable
🏫
75%
KPM Schools Coverage
9/12 schools onboarded
📊 Monthly Active Users — 6 Month Trend
Real growth over time
MAU
DAU
🎯 Feature Usage
Which features users actually use
🚀 School Onboarding Funnel
Applied → Active → Posting
🔔 Push Performance
⭐ Net Promoter Score
Would you recommend EduCity?
+62
NPS Score (Good: >50)
72% Promoters 18% Passive 10% Detractors
🦠 Viral Coefficient
How many new users each user brings
1.4
avg new users per user
✓ Viral growth! K > 1.0 means self-sustaining growth
Main channels: WhatsApp share (58%), word-of-mouth (32%), teacher recommendation (10%)
💡
Monthly Insight — March 2026
EduCity is growing at 14% month-over-month with a viral coefficient of 1.4 — organic growth is self-sustaining. The biggest opportunity: 3 schools haven't posted in 7+ days — a quick outreach campaign could recover them. Q&A feature has 31% more engagement than last month — consider promoting it via push notifications. Push notification click-through rate at 22% is above industry average of 15%.
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